D-ID unveils new chat API to enable face-to-face conversations with an AI digital human

by Ana Lopez

DID, the Israeli company that uses artificial intelligence to create unique experiences like Deep Nostalgia, announced today that it is launching a new chat API to enable face-to-face conversations with a digital AI human. The announcement coincided with the Mobile World Congress (MWC), which takes place this week in Barcelona.

The company currently offers the API to enterprises for branding and customer experience purposes. The premise of the API is to provide a “human” interface for conversational AI. In a press release, D-ID said its new real-time streaming capabilities and its text-to-video technology allow customers to integrate the power of major language models such as GPT-3 and LaMDA to engage interactive digital humans.

Image Credits: DID

The new offering gives developers the ability to create photo-realistic digital assistants that can interact with consumers in a more human and engaging way.

“Large language models like GPT-3 and LaMDA are changing the way we engage and interact with technology, and we are not far from each having our own personalized AI assistants and companions,” said D-ID CEO and co-founder Gil Perry in a statement. “We make technology more human by giving it a face and making the interaction more natural. I am very proud of D-ID, which continues to lead the emerging generative AI industry.”

Text chatbots are a popular way for consumers to interact with brands, and D-ID notes that this represents a potential use case for the new API, as it would allow brands to engage with customers through a more personalized and interactive experience.

The launch comes as D-ID and a number of other companies, including Adobe and OpenAI, have announced their involvement A frame for the ethical and responsible development, creation and sharing of synthetic media.

Since its launch a few months ago, Open AI’s ChatGPT has been dominating the internet and growing in popularity. As a result, AI has become an increasingly trending topic in recent months. Given these factors, it’s not surprising that D-ID wants to make interactions with AI feel more natural and help brands leverage the trending technology.

Learn more about MWC 2023 on TechCrunch

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